Priya Dharshini, Author at akoi

Sustainable E-commerce: Balancing Growth and Environmental Responsibility

Leave a Comment / E-Commerce, Pay-per-click, PPC / Priya Dharshini

Imagine a world where the convenience of online shopping seamlessly coexists with a commitment to protecting our planet. A world where every parcel delivered to your doorstep doesn’t just satisfy your needs but also contributes to a healthier environment. The explosive growth of e-commerce has redefined how we shop, offering unparalleled convenience and choice. However, […]

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Email Marketing Best Practices: Engaging Customers and Boosting Conversions

Leave a Comment / Email Marketing / Priya Dharshini

Imagine browsing through your inbox, cluttered with promotional emails, when one catches your eye. The subject line is intriguing, the design is visually appealing, and the content feels tailored just for you. You click, engage, and even make a purchase. This is the power of effective email marketing—building connections, driving engagement, and boosting conversions. But

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Social Commerce Strategies: Leveraging Social Media for Sales

Leave a Comment / Social Media / Priya Dharshini

Imagine scrolling through your favorite social media platform, and in the middle of catching up with your friends’ posts, you come across a brand offering a product you’ve been eyeing for a while. With just a few clicks, you’re not only browsing through the product but also making a purchase—all without ever leaving the app.

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Mastering On-Page SEO: Optimizing Your Content for Search Engines

Leave a Comment / On Page SEO / Priya Dharshini

Imagine you’ve written a fantastic blog post for your business website. You’re confident in the quality of your content, but after publishing it, the traffic remains disappointingly low. What went wrong? The answer lies in SEO, specifically on-page SEO. To make your content discoverable and rank higher on search engines, mastering on-page SEO is

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Mark Zuckerberg’s Big Update: How Meta’s New Direction Shapes the Future of Social Media

Leave a Comment / Social Media / Priya Dharshini

Imagine a social media world where you have more control, fewer restrictions, and better tools to understand the truth. That’s the future Mark Zuckerberg painted in his latest announcement about Meta. Yes, Mark Zuckerberg, CEO of Meta, announced on January 7, 2025, that the company will end its third-party fact-checking program on Facebook and Instagram

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Budget-Friendly Video Production Tips for Small Businesses

Leave a Comment / Video Production / Priya Dharshini

In today’s digital landscape, video marketing is a game-changer for small businesses. Picture a local bakery crafting a heartfelt video that showcases the journey of baking bread from scratch. This simple yet compelling story not only captures customers’ attention but builds trust and loyalty. Contrary to popular belief, video production doesn’t have to be costly

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Author name: Priya Dharshini

Sustainable E-commerce: Balancing Growth and Environmental Responsibility

Mastering On-Page SEO: Optimizing Your Content for Search Engines

Budget-Friendly Video Production Tips for Small Businesses

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